A direct-to-consumer
launch channel
Higher retention and a direct line you own. Reach buyers for the next launch without renting access from anyone, ever again.
retention ↑CAC ↓
Poke for brands · B2B bridge
The Physical-to-
Digital Bridge
Turn anonymous physical buyers into first-party WhatsApp relationships.
bridge://live-sessionconnected
Physical anchor
One scan on the box. Printed on packaging, an insert card, or a book cover.
WhatsAppverified
Hi Maya, thanks for picking up the Aurora Kettle. Want me to walk you through setup?
Yes please
Step 1 of 4 - descale, then fill to the line. I'll check in tomorrow with your first brew.
Message…
POST → CRM webhook200 OKrouted to your CRM
Hardware makersBook publishersRetail goodsAppliance brandsSpecialty foodConsumer electronicsHardware makersBook publishersRetail goodsAppliance brandsSpecialty foodConsumer electronics
The problem
The broken
distribution
blindspot
You make the product. Hardware, books, retail goods, the things people actually hold. The moment it leaves the warehouse, distributors and retailers own the relationship with your buyer.
No names. No contact. No relationship. No retention loop. You're flying blind on the people who already paid, and re-buying them back through ads every single quarter.
0end-customer records
Sell tens of thousands of units and still know zero buyers by name.
0+middlemen in the way
Distributor, retailer, marketplace. Each one gatekeeps the contact.
0%retention rebought
With no direct line, every repeat sale restarts from a cold ad.
$0data you own
Verified intent walks out the door with no way to reach it again.
The engine
The 4-step plumbing
One scan on the box becomes a verified, consented record in your database. Scroll the pipeline, shelf to CRM.
← swipe the pipeline →
Step 04, live
Verified data, piped in real time
On opt-in, the profile flows from WhatsApp through Poke's consent gate straight into your stack via instant webhooks.
webhook.jsonPOST /v1/webhooks
200 OK · delivered in 84ms
WhatsAppverified profile
PokeGDPR consent gate
HubSpotCRM
SalesforceCRM
kingmakingcustom Supabase
Payloadnamephoneproductopt_in: true
The B2B value proposition
Three reasons the math works
A direct-to-consumer
Zero ad-spend bleed
Stop burning budget on low-intent clicks. These buyers already paid and opted in.
Verified data you own
First-party, consented profiles that live in your stack, not a platform's.
The Poke flywheel
A loop that
compounds
The bridge drives Poke Pro and Ultra adoption while scaling B2B data collection. The more brands plug in, the more end users experience Poke's companion chat, the more upgrade to Pro and Ultra, which strengthens the platform and attracts more brands.
A virtuous loop, and it gets faster the more it turns.
01
More brands plug in
Each new brand prints the QR point on its products and ships it into the world.
02
More buyers meet Poke
Every scan introduces a new end user to a genuinely useful companion chat.
03
More go Pro / Ultra
Buyers who love the companion organically upgrade to Poke Pro and Ultra.
04
The platform compounds
A bigger, richer Poke attracts the next wave of brands. The loop tightens.
↻Back to 01 - each turn widens the next.
Managed service
Done for you,
end to end
Poke builds, operates, and maintains the entire bridge for your brand. The QR points, the companion recipe layer, the consent and webhook routing into your CRM, all of it, run as a done-for-you managed service.
You ship product. We run the bridge.
01
We design the QR points
Packaging, insert cards, and cover artwork, production-ready and tied to the right product line.
02
We build the recipe layer
The companion chat tailored to your product: setup flows, habit coaching, cookbooks, and more.
03
We run consent + routing
The GDPR-compliant opt-in and the webhook plumbing into HubSpot, Salesforce, or your custom store.
04
We operate and maintain it
Monitoring, iteration, and support. The bridge stays live and improving while your team ships product.
Book a pilot
Own the relationship
you already paid for.
Pick one product line. We'll wire the QR point, the companion chat, and the webhook into your CRM, and prove the loop with a live cohort.